Privacy Policy

Effective date and last updated: Sep 22, 2026

Proof Investments LLC, doing business as Proof Cocktails & Lounge (“Proof,” “we,” “us,” or “our”), respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit www.theproofbar.com, make a reservation, place an order, purchase a gift card, join a membership or loyalty program, subscribe to emails, apply for employment, contact us, or otherwise interact with our website and online services.

Additional information about dietary restrictions, food allergies, accessibility needs, and other information that may qualify as consumer health data is provided in our separate Consumer Health

Data Privacy Policy

Information We Collect:

Depending on how you interact with us, we may collect:

Contact information, such as your name, email address, telephone number, and mailing address.
Reservation information, including reservation date and time, party size, seating requests, and communications related to your reservation or visit.
Dietary and accessibility information, such as food allergies, dietary restrictions, mobility needs, communication needs, or other accommodations you request.
Transaction information, including purchases, deposits, gift cards, orders, refunds, and related transaction details.
Payment information. Online payment-card information is processed by third-party payment providers. Proof does not receive or store complete online payment-card numbers, although we may receive transaction records and limited card information, such as card type and the last four digits.
Membership and loyalty information, such as membership status, benefits, points, preferences, purchase history, and communications associated with your account.
Marketing information, such as email subscription preferences and interactions with promotional communications.
Employment applicant information, such as your résumé, employment history, qualifications, availability, references, and other information you submit when applying for a position.
Communications, including messages, inquiries, feedback, survey responses, and information you provide when contacting us.
Technical and usage information, such as your IP address, browser type, device information, approximate location, referring pages, pages visited, links selected, and interactions with our website.
Cookie and advertising information, including identifiers and information collected through cookies, pixels, tags, analytics tools, and similar technologies.

Please do not submit highly sensitive information through a general website form or ordinary email unless it is necessary for us to address your request.

How We Use Information

We may use personal information to:

Process and manage reservations, orders, payments, gift cards, memberships, loyalty benefits, and event inquiries.
Provide requested dietary, accessibility, or other guest accommodations.
Communicate with you about reservations, purchases, events, applications, inquiries, or customer-service matters.
Send news, event information, promotions, and other marketing communications when permitted.
Administer surveys, promotions, memberships, and loyalty programs.
Review and respond to employment applications.
Personalize and improve our website, services, menu offerings, and guest experience.
Understand website traffic and measure the effectiveness of communications and advertising.
Prevent fraud, protect our guests and business, and maintain the security of our systems.
Comply with legal, regulatory, tax, accounting, licensing, and recordkeeping obligations.
Establish, exercise, or defend legal claims.

Reservations, Ordering, and Payment Services

We use Toast and may use other third-party providers to offer reservations, online ordering, payment processing, gift cards, memberships, loyalty programs, and related services. Information submitted through these services may be collected directly by the provider and handled under its own privacy policy and terms.

We encourage you to review the privacy policies presented by these providers before submitting information.

Cookies, Analytics, and Advertising

Our website and service providers may use cookies, pixels, tags, and similar technologies to:

Operate, maintain, and secure the website.
Remember preferences and improve functionality.
Understand website traffic and visitor interactions.
Measure marketing and advertising performance.
Present or measure advertising on other websites or platforms.

These providers may include Google, Meta, our website-hosting provider, our email-marketing provider, and similar technology vendors.

Some analytics and advertising technologies may collect online identifiers and browsing activity. Depending on applicable law, certain uses of these technologies may be considered a “sale,” “sharing,” or use for targeted advertising, even when no money is exchanged.

You can manage cookies through your browser settings and any cookie-preference tool provided on our website. Blocking cookies may affect certain website features. Where required by applicable law, we will recognize supported browser-based opt-out preference signals.

Proof does not sell consumer health data or use consumer health data for targeted advertising.

Google Maps, Social Media, and External Links

Our website may include Google Maps, embedded social-media content, or links to Instagram, Facebook, and other third-party services. These companies may collect information about your browser, device, and interactions with their services under their own privacy policies.

Proof does not control the privacy, security, or accessibility practices of third-party websites or platforms.

Email Communications

If you subscribe to promotional emails, you may unsubscribe at any time by using the unsubscribe link included in the message or by contacting us at info@theproofbar.com.

You may continue to receive non-promotional communications relating to reservations, purchases, memberships, applications, or other transactions.

How We Disclose Information

We may disclose personal information to:

Reservation, ordering, payment, gift-card, membership, loyalty, email, hosting, analytics, advertising, technology, and customer-service providers that perform services for us.
Employees and contractors who need the information to serve guests, process requests, or operate the business.
Professional advisers, such as attorneys, accountants, insurers, and consultants.
Government agencies, regulators, courts, law enforcement, or other parties when disclosure is required or permitted by law.
A purchaser, successor, or other party involved in a proposed or completed merger, acquisition, financing, restructuring, bankruptcy, or transfer of business assets.
Other parties when you direct us or provide consent.

We do not sell personal information for money. Our use of certain analytics or advertising technologies may, however, be treated as a sale or sharing of online identifiers under some privacy laws. Proof does not knowingly sell or share consumer health data.

Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this policy, provide requested services, comply with legal and accounting obligations, resolve disputes, and enforce agreements. Retention periods vary depending on the type of information, the reason it was collected, applicable legal requirements, and the settings or practices of the service providers we use.

Data Security

We use reasonable administrative, technical, and physical safeguards intended to protect personal information. However, no website, electronic transmission, or storage system can be guaranteed to be completely secure.

Your Choices and Privacy Requests

Depending on where you live and which laws apply, you may have the right to request access to, correction of, or deletion of certain personal information; withdraw consent; receive information about certain disclosures; or opt out of certain targeted advertising, sales, or sharing.

To initiate a general privacy request, email info@theproofbar.com with “Privacy Request” in the subject line or call 360-314-6994. We may request information reasonably necessary to verify your identity and protect your information. Certain information may be retained when permitted or required by law.

Requests involving consumer health data are governed by our Consumer Health Data Privacy Policy.

Children's Privacy

Our website and online services are intended for a general audience and are not directed to children under 13. We do not knowingly collect personal information online from children under 13. If you believe a child under 13 has provided personal information through our website, please contact us so we can review and address the matter.

Employment Applications

If you need a reasonable accommodation to complete the online employment application process, contact info@theproofbar.com or 360-314-6994. Please do not include medical or disability information in an initial application unless it is necessary to request an accommodation.

Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with a revised effective date. If changes materially affect how we use personal information, we may provide additional notice when appropriate.

Proof Investments LLC dba Proof Cocktails & Lounge

801 Washington Street

Vancouver, WA 98660

Email: info@theproofbar.com

Phone: 360-314-6994

Privacy Policy

801 Washington St. Vancouver, WA 98660